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Taco Bell Marketing
Essay specific features
Written by:
Donald L
Date added:
February 18, 2015
Level:
University
Grade:
A
No of pages / words:
4 / 1056
Was viewed:
3763 times
Rating of current essay:
Essay content:
This dog is very much alive, and he will do just about anything to get his little canine teeth around some of that delicious food. In his quest for ultimate satisfaction, the Chihuahua speaks out, "Yo quiero Taco Bell!" ? translated into, "I want Taco Bell!" It was a cute dog, whose catchy phrases like this one had captured the imagination and excitement of many Taco Bell consumers...
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Their marketing campaign was a success because the dog was able to connect with their targeted market of young adults who primary thinks about food, sex, and parties. Every new commercial was widely discussed across school courtyards. At one point, the dog's catch phrases had even become a part of human vernacular...
displayed 300 characters
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