Techsonic Industries Inc. Humminbird New Products

Essay specific features

 

Issue:

Business

 

Written by:

Jean D

 

Date added:

March 28, 2013

 

Level:

University

 

Grade:

A

 

No of pages / words:

11 / 2801

 

Was viewed:

8892 times

 

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Essay content:

The source of the problem is failure to understand how consumers' value product attributes. In all, over-appreciating a breakthrough or new technology that cannot be appreciated by consumers. This accounts for a high percentage of product failures. ? Listening to customers can mask long-run opportunities since customers rarely imagine these technologies...
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In all, over-appreciating a breakthrough or new technology that cannot be appreciated by consumers. This accounts for a high percentage of product failures. ? Listening to customers can mask long-run opportunities since customers rarely imagine these technologies. ? When customers are asked to make new product recommendations they tend to run into at least two kinds of blocks...
displayed 300 characters

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