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Essay

Telstra marketing strategy

Essay specific features

 

Issue:

Business

 

Written by:

Jason M

 

Date added:

March 3, 2014

 

Level:

University

 

Grade:

A

 

No of pages / words:

6 / 1618

 

Was viewed:

9795 times

 

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Essay content:

(Telstra Website, 2008) Telstra, originally Telecom Australia was established in 1901 by the Postmaster Generals Department to manage all domestic phone services. Telecom Australia continued to be operated by the Postmaster Generals Department until 1975. In 1989, Telecom Australia became the official Telecommunications Corporations for all domestic and international telephone services...
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Telecom Australia continued to be operated by the Postmaster Generals Department until 1975. In 1989, Telecom Australia became the official Telecommunications Corporations for all domestic and international telephone services. On the 1st of July 1995 Telecom Australia changed their name to Telstra for the purpose of differentiation from other global telecommunications companies...
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