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Essay

Testimonials In Advertising

Essay specific features

 

Issue:

Business

 

Written by:

Diego C

 

Date added:

June 19, 2013

 

Level:

University

 

Grade:

A

 

No of pages / words:

12 / 3116

 

Was viewed:

1299 times

 

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Essay content:

The testimonials used to sales pitches area attributed to ordinary citizens and endorsement usually applies to pitches by celebrities. In order for a person to qualify in marketing then with the use of testimonials will mean that people will be aware of products that are used. This means that people in public are aware of a product and to what extend this product can be used to bring changes that are desirable...
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This means that people in public are aware of a product and to what extend this product can be used to bring changes that are desirable. There are different types of testimonials tat can be used in advertising so that a product can be made known to public. In coming up with testimonials that are important and lead to high sales there is need for a marketer to first know the perceptions of the audience and from this point of view then one will know exactly what is top be done so that advertising can be effective...
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