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The Auto Industry
Essay specific features
Written by:
Winona Z
Date added:
December 21, 2013
Level:
University
Grade:
B
No of pages / words:
3 / 827
Was viewed:
6122 times
Rating of current essay:
Essay content:
Competition is a major factor that takes a toll on the auto industry. In America the car making market is driven by what's known as the "Big Three:" Investopedia.com says, "The profits (and losses) of the big 3 are thought to be an indicator of the overall US economy"
· General Motors - produces Chevrolet, Pontiac, Oldsmobile, Buick, and Cadillac...
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· Daimler Chrysler - Chrysler, Mercedes, Jeep, and Dodge. · Ford Motor Co. - Ford, Lincoln, Volvo, and Jaguar.
However, Two of the biggest foreign car manufacturers are:
· Toyota Motor Co. · Honda Motor Co.
Mr. Michael E. Porter identified 5 competitive aspects that shape all industries in his book called "Techniques for Analyzing Industries and Competitors" The below 5 forces by Porter show the relationship between the various competitive forces:
Porter's 5 Forces Analysis
1...
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