The Comeback of Caterpillar, 1985-2002.

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Issue:

Business

 

Written by:

Kimberly J

 

Date added:

September 23, 2002

 

Level:

University

 

Grade:

A

 

No of pages / words:

8 / 1985

 

Was viewed:

2 times

 

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Essay content:

Additionally, he replaced the heavy steam engines with gasoline that made the tractors lighter and solved the problem of sinking into the soil. Holt nicknamed the tractors Caterpillar, acquired the trademark and incorporated it into several of the crawler-type machines that his companied had manufactured and sold...
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Holt nicknamed the tractors Caterpillar, acquired the trademark and incorporated it into several of the crawler-type machines that his companied had manufactured and sold. By 1915 his tractors were sold in over 20 countries. In 1925 the Holt Company merged with the Best Tractor Company to form Caterpillar (25-3)...
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