The Cosmetics and Toiletries Industry

Essay specific features

 

Issue:

Business

 

Written by:

Henrietta R

 

Date added:

December 16, 2013

 

Level:

University

 

Grade:

B

 

No of pages / words:

5 / 1121

 

Was viewed:

9536 times

 

Rating of current essay:

 
Essay content:

With the massive media campaigns (commercials, ads, sponsorships) made by their favorite celebrities whom Filipinos admire/ idolize so much, the cosmetics and toiletries industry in the country has a really good potential. In the past years, the overall performance of cosmetics and toiletries was hindered by several reasons such as the political wars and the Philippines' weak economic situation...
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Consumers have nothing to do but to be a little bit tight on their spending in order to survive. The performance of the industry therefore stayed stable at par value growth. Obviously, the products that consumers buy a lot (popular) are bath and shower products, oral hygiene, skin care, baby care and perfume products...
displayed 300 characters

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