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Essay

The New Spanish Giant

Essay specific features

 

Issue:

Business

 

Written by:

Kimberly Z

 

Date added:

October 19, 2012

 

Level:

 

Grade:

A

 

No of pages / words:

10 / 2709

 

Was viewed:

7168 times

 

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Essay content:

Even though it just counts 24 shops in US, considering that more than 700 of them are all over Europe, “Advertising Age”, the American publicity magazine has ranked Zara as one of the 50 firms with the best 2006 marketing strategies. Zara’s success relies on very basic features such as: a good and centralized distribution chain, the use of no publicity, and the fact that they do not only sell their products, in this case clothes and accessories, but they also provide for the design and manufacture themselves...
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His business started to grow progressively throughout the decade and intended to include a number of manufacturing centres distributing products to various European countries. In 1975, the first Zara store was opened and it was located in a central street of A Coruna (Spain). Over the 70’s and 80’s Zara started to have a positive impact on the public and, as a result of this, its network of stores began to appear in the major Spanish cities...
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General issues of this essay:
Answer Of Giant Stores Corporation Spanish Law The New Spanish Giant Spanish Public Administration Impact Of The Spanish Conquest On The Aztecs. Spanish Armada Spanish Conquest Spanish Inquisiton The Spanish Inquisition The Spanish Inquistition The Spanish American War The Stranger (in Spanish) Los Delfines [Spanish] The Spanish Flu Spanish life
 

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