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Essay

The product offer

Essay specific features

 

Issue:

Business

 

Written by:

Herman R

 

Date added:

July 28, 2014

 

Level:

University

 

Grade:

A

 

No of pages / words:

6 / 1489

 

Was viewed:

8324 times

 

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Essay content:

It's also used by the selling company in its various advertising and promotional material aimed at the target market. Traditionally the selling company's marketing department would formulate the product offer, but nowadays the sales person greatly improves his selling effectiveness if he able to refine and adapt the product offer (not the specification) for targeted sectors and individual major prospects...
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FAB's were traditionally identified and by the company and handed by the training department to the sales people, who rarely thought much about developing them. Here is the principle of using Features, Advantages, Benefits: Customers don't buy features, they don't even buy the advantages - what they buy is what the product's features and advantages will do for them, which in selling parlance is called the benefit...
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General issues of this essay:
Closing Sales, Sales Management Marketing and Sales: Conflict and Cooperation in Consumer Product Organizations Sales Sales Sales sales The product offer Top 7 Attributes To Be A Top Inside Sales Person Today which concept or combination of concepts will you follow to increase the sales of your product that is a lower priced shaving blade for lower-middle class males of Bangladesh living in urban & village areas? Explain your choice of strategy with va... advertizing how they make there product sell Sex Sales One Time Offer: Sell your Soul, Receive Eternal Life: Note: Do as I do, or Be Punished Sales K and N Sales Sales Internet Tax
 

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