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Essay

Thendy

Essay specific features

 

Issue:

Business

 

Written by:

Estelle N

 

Date added:

July 8, 2013

 

Level:

University

 

Grade:

A

 

No of pages / words:

2 / 521

 

Was viewed:

596 times

 

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Essay content:

[See text for how international trade is measured and protectionism vs. free trade.] Gray Goods - Goods imported from unauthorized dealer; problem = no manufacturer's warranty. Dumping = Sale of export goods at less than "normal" value (less than cost or less than home-country price). Strategic Adaptations Of The Marketing Mix 1 Keep The Product & Promotion The Same Worldwide (Global Marketing) - e...
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& the U.K.). 2 Adapt Only The Promotion - e.g., in most of the world, bicycles are promoted as transportation; in U.S. as leisure. 3 Adapt Only The Product - e.g., Canadians prefer a more bitter beer; Barbie looks Asian in Japan. 4 Adapt Promotion & Product - e.g., American cereals in Asia = snack food; therefore, need different flavors (e...
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General issues of this essay:
Adapting products for foreign markets Analysing Foreign Markets Can luxury fashion markets operate with a greener micro environement Foreign Exchange Markets Now and Then Foreign Exchange Markets Summary Foreign Exchange Markets Summary Foreign Exchange Markets Foreign Exchange Markets Funds flow through the financial system from surplus entities to deficit entities in various ways. For example, funds may flow via financial intermediaries or through equity markets or through debt markets. How do you account for the existence of ... How to enter export markets Introducing New Product into Foreign Market Coke vs Pepsi Fighting for Foreign Markets Foreign Exchange Markets Impact of foreign players in the commodity markets in india Foreign Direct Investment And Foreign Trade Regimes
 

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