“Transactional Vs. Relationship Selling”

Essay specific features

 

Issue:

Business

 

Written by:

Tiana S

 

Date added:

May 5, 2015

 

Level:

University

 

Grade:

C

 

No of pages / words:

11 / 3055

 

Was viewed:

1728 times

 

Rating of current essay:

 
Essay content:

At the end a real life example will show an industry which is right now making a shift from transactional relationship selling to a consultative approach. 2. Main Body 2.1. Transactional relationship 2.1.1. Definition and explanation The transactional approach is mostly common where customers can quite easily switch their businesses from one supplier to another, just depending on who offers the lowest price for them...
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Main Body 2.1. Transactional relationship 2.1.1. Definition and explanation The transactional approach is mostly common where customers can quite easily switch their businesses from one supplier to another, just depending on who offers the lowest price for them. The effort done by the company to customize a product for a single customer isn’t that big...
displayed 300 characters

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