Order
 

1(888) 302 2271 1(877) 741 7256

Essay

Unilever: diversification strategy

Essay specific features

 

Issue:

Business

 

Written by:

Lydia C

 

Date added:

August 8, 2013

 

Level:

University

 

Grade:

A

 

No of pages / words:

2 / 392

 

Was viewed:

2300 times

 

Rating of current essay:

 
Essay content:

Unilever's strategy was an active diversification programme through acquisition. The vigour with which this was pursued, while successfully introducing the company into valuable new categories, also brought in a lot of peripheral activities. Unilever's thirteen core business sectors are: ice cream, tea-based beverages, culinary products, hair care, skin care and deodorants (all with superior growth potential);spreads, oral care, laundry care and household care (steady growth); and frozen foods, fragrances and professional cleaning (selective growth)...
displayed 300 characters

Custom written essay

All essays are written from scratch by professional writers according to your instructions and delivered to your email on time. Prices start from $10.99/page

Order custom paper

Full essays database

You get access to all the essays and can view as many of them as you like for as little as $28.95/month

Buy database access

Order custom writing paper now!

  • Your research paper is written
    by certified writers
  • Your requirements and targets are
    always met
  • You are able to control the progress
    of your writing assignment
  • You get a chance to become an
    excellent student!

Get a price guote

 
 

With five hundred companies operating in more than sixty countries, Unilever is so complicated that few outsiders understand its structure. Its activities range from growing oil-bearing seeds and catching fish to selling all kinds of goods to the ultimate consumer. Yet it is at the same time a highly specialized business with a major concentration in marketing grocery products, from fish and processed foods to soaps and toiletries...
displayed 300 characters

General issues of this essay:
A Definite Link Between an Organisation's Business Strategy and Human Resources Strategy is Essential for Business Success Business Problem: Grocery C &Amp;Amp; C Grocery Financing a grocery store Future of the grocery store Grocery Inc. Grocery Paper The Grocery Industry: UK grocery market Unilever Objects To Groupm Co-Pitching For P&Amp;G Business Unilever: diversification strategy God in a Grocery Store grocery shop Grocery Store Database Grocery Store Inventory
 

Related essays:

x
Services