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Volkswagen Expansion
Essay specific features
Written by:
Evelyn G
Date added:
May 18, 2012
Level:
University
Grade:
A
No of pages / words:
3 / 750
Was viewed:
5473 times
Rating of current essay:
Essay content:
The weak DM in relation to US dollar contributed to VW?¦s exports to US. Long term currency risk in this stage was tied to a potential appreciation of the DM in the future, since VW was mainly a big exporter company that traded its local products abroad (especially in the US market).
1970?V1975: The DM appreciated with respect to the dollar...
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German exports became expensive. This reduced VW profitability and liquidity and increased share of debt in capital structure (1973, equity dropped 31 to 24%). Japanese competition was taking more of VW US market share. Although Japanese Yen was appreciating this was rate was significantly lower that DM rate...
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