Wella Profile and SWOT analysis

Essay specific features

 

Issue:

Business

 

Written by:

Joseph G

 

Date added:

October 8, 2014

 

Level:

University

 

Grade:

A

 

No of pages / words:

8 / 1961

 

Was viewed:

3145 times

 

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Essay content:

In that year, the company provided a free sachet of hair gel for customers who bought a red nose. As well as the red hairspray for Comic Relief, Wellla has this month released three new products into the UK market containing the patented ingredient Creatine, which athletes have used as an energy supplement...
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The products - System Professional Volume Shampoo, conditioning Mousse and leave-in Volume Builder - claim to give hair increased volume. Wella System Professional Volume Shampoo is a strengthening shampoo for fine hair, which the company says cleanses hair gently without overloading; Wella System Professional Volume Mousse strengthens fine hair, adding up to 50% more volume; while Wella System Professional Volume Builder is an intensive leave-in treatment, which gives hair long-term volume at the roots...
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