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Essay

What Is The Role Of Fashion Promotion, And How Will It Develop Over The Next Five Years?

Essay specific features

 

Issue:

Business

 

Written by:

Marcus G

 

Date added:

August 19, 2012

 

Level:

University

 

Grade:

A

 

No of pages / words:

7 / 1755

 

Was viewed:

2504 times

 

Rating of current essay:

 
Essay content:

We shall define fashion promotion before looking at how the catwalk sits under this title. A brief history of the fashion show shall lead us into the present day, where we shall begin the debate of whether some fashion shows need be as extravagant and expensive as they are. We will look at well known designers that have showcased their collections in an artistic and creative way and discuss the success and motive behind each performance...
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In conclusion we shall discuss whether this promotional tool shall grow to become more extravagant or whether a new form of presenting a brand should develop. To begin we must look at the meaning of the word, fashion, and how that then sits along the side of promotion. Barnard acknowledges the different senses of the word, 'fashion'...
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