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Essay

Why does E-bay have problems in its Asian markets?

Essay specific features

 

Issue:

Business

 

Written by:

Bryan A

 

Date added:

April 26, 2017

 

Level:

University

 

Grade:

A

 

No of pages / words:

2 / 531

 

Was viewed:

3872 times

 

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Essay content:

The Chief Executive of E-bay (Meg Whitman) had formally made the announcement in an E-bay office in Shanghai. EBay has already invested hundreds of millions of dollars trying to establish its presence in China. After reading what Tim Boyd (an analyst with Caris and Company) article it was no surprise that E-bay has been failing in China...
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The company established itself in China as early as 2002, when it pulled out of Japan in a concession to Yahoo’s sizable lead, and bought a third of Eachnet.com principal online auction site. The Following year, E-bay acquired the rest of Eachnet.com, bringing the total price to $180 million. In 2005, eBay spent another $100 million on marketing in China...
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General issues of this essay:
Business plan for an Online Brokerage Firm Chinese Market Research Choosing Candidate Markets And Products When A Firm Goes International Electronic Auction Markets: eBay explored e-bay's problems in the international market Market Analysis - Introduction To Market Share Market Research Online Community Marketing Plan For Benefit To Increase Market Share In Its Existing Market Segment The Credit Card &Amp;Amp; E-Commerce In Chinese Online Game Market Why Does Ebay Have Problems In Its Asian Market? Why does E-bay have problems in its Asian markets? Why does Ebay have problems in Asian Markets Online Auction share prices and markets Online Auction
 

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