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Essay

Zara

Essay specific features

 

Issue:

Business

 

Written by:

Edna R

 

Date added:

July 14, 2013

 

Level:

University

 

Grade:

A

 

No of pages / words:

2 / 538

 

Was viewed:

9559 times

 

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Essay content:

A recent expansion has proven successful and further expansion in the United States is now being considered. Issue Zara has only a few US stores and is considering further US expansion. The issues to be considered include whether or not expand, and how to go about expanding should that avenue be followed...
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Retail fashion is an extremely competitive industry with many players, most of whom are established brand names with a national presence and high advertising budgets to make sure consumers are aware of them. ZARA's policy is to do as little advertising as possible. But this will limit the rate of expansion, or limit the growth in sales volume at the new stores as word of mouth spreads...
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General issues of this essay:
COMPARATIVE STUDY OF TEAMWORK AT TOYOTA MANUFACTURING COMPANY AND MICROSOFT COMPANY Effective Retail through Customer Service – The Impact of Sales Staff in Different Types of Retail Format Iordan Manufacturing, Inc. Financial State New Retail Shop In Plovdiv- Zara Retail Sales Riordan Manufacturing Financial State Zara retail chain Communications Technology: Global Information Infrastructure Describe Zara's IT infrastructure. I.T. Infrastructure Security What Hoteliers And It Managers Should Do To Ensure The Safety Of Their Operational And Guest Data? Impact Of Online Grocery Sales To The Retail Sector Information Infrastructure Advisory Committee Information Technology has the potential to change societal structure and processes similar in scale to that of both the Agricultural Revolution and the Industrial Revolution. On this basis governments should ensure provision of Information Techno... Management Information System - Retail Sector Zara; should they change their IT infrastructure to remain sustainable?
 

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