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Issue:

English

 

Written by:

Veta C

 

Date added:

May 9, 2016

 

Level:

University

 

Grade:

B

 

No of pages / words:

2 / 552

 

Was viewed:

9481 times

 

Rating of current essay:

 
Essay content:

Over done sex appeal can offend the target audiences, therefore causing the ad to be ineffective. Sex in advertising also tends to stereotype women and be bias towards men. I liked how Susan Bordo sheds light to this topic in her essay “Beauty (Re)discovers the Male Body.” She starts her essay by talking about the male models in Calvin Klein ads how they are posed, right down to how everything including the penis is positioned just right...
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Many advertisers view sex appeal as one of the most effective marketing practices today. In the endless number of advertisements out there nowadays, ad agencies are desperate to have their ads stand out. Several research studies have found that sex appeal in advertising is attention-grabbing, likable, arousing, and memorable...
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General issues of this essay:
Comparision Of 1980’s Advertisement And Now Days Advertisement The Ethics of Advertising: Do advertisers go too far? Advertisers Gone Too Far Advertisers Sell Images Not Products Advertisers Take Us For Spend- Advertisers Take Us For Spend-thrift Fools Description Of Youth Target To Advertisers How Advertisers Target Teen Girls The Games Advertisers Play Ad critique Attraction INTERPERSONAL ATTRACTION initial attraction Psychology of Attraction Attraction Attraction
 

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