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Essay

Marketing Channels

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Issue:

English

 

Written by:

Manuel S

 

Date added:

February 3, 2016

 

Level:

University

 

Grade:

A

 

No of pages / words:

4 / 1082

 

Was viewed:

9156 times

 

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Essay content:

Direct marketing presents the product and service directly to consumers in a face to face manner, generally in their homes or homes of others, at their workplace and other places away from permanent retail location. Direct sales typically occur through explanation or person demonstration by an independent direct salesperson...
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Direct sales typically occur through explanation or person demonstration by an independent direct salesperson. The direct salesperson demonstrates product to a group of guests, invited by a host in whose home or other location the demonstration takes place. Objectives of each channel selected The objective to direct marketing is to create connections with targeted consumers to obtain an immediate response and build everlasting and cultivate everlasting customer relationships...
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General issues of this essay:
hybrid marketing channels in service sector Marketing a New Product Marketing and Product Objectives new product marketing PRODUCT LIFE CYCLE AND INTERNATIONAL PRODUCT LIFE CYCLE ECONOMIC AND MARKETING PERSPECTIVES Product Life Cycle And International Product Life Cycle Economic And Marketing Perspectives Essay Friends, Good Friends and such Good Friends the author Judith Viorst advertizing how they make there product sell family as a product of the Environment Marketing Channels Yeats: Enlarging Friends and Family to heroic proportions friends and family Working With Colleagues And Cu colleagues marketing a new product
 

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