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Issue:

English

 

Written by:

Anna B

 

Date added:

April 30, 2016

 

Level:

University

 

Grade:

A

 

No of pages / words:

3 / 792

 

Was viewed:

7553 times

 

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Ultimately, this means that they have the competence to lower prices when they want in order to keep their prices attractive and compete with its main competitors such as Sainsburys and Asda. Ultimately it increased profits. A company as big as Tesco who sell many products from groceries, books, clothing, and furniture to insurance etc has its weaknesses...
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It may not have the flexibility as many of its more focused and specialised competitors. For example Tesco would not be able to provide a better service in Books than Waterstones can, as they specialise in this region. Over the years Tesco has increased its Market share and has increased in size. At present it is the UK's largest supermarket with over 26% Market share, which almost doubles the closest rivals Asda...
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