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Essay

Levi'S Case Study

Essay specific features

 

Issue:

History

 

Written by:

Mary Q

 

Date added:

October 9, 2015

 

Level:

University

 

Grade:

A

 

No of pages / words:

2 / 305

 

Was viewed:

4543 times

 

Rating of current essay:

 
Essay content:

In 1873, Levi Strauss used his money from his already successful dry-goods business to fund, and patent, tailor Jacob Davis's idea of placing metal rivets at the points of strain on the pants; thus, Levi's brand was born. Such a simple innovative technique grew to cultivate what is one of the worlds best-known products, and the number one maker of brand-name clothing...
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Such a simple innovative technique grew to cultivate what is one of the worlds best-known products, and the number one maker of brand-name clothing. The company's innovative heritage, values, highly recognized Levi's brand, and creative ad campaigns are the main factors that have kept Levi's jeans alive, and Levi Strauss & Co...
displayed 300 characters

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