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Essay

Nike

Essay specific features

 

Issue:

History

 

Written by:

Kimberly H

 

Date added:

August 28, 2016

 

Level:

University

 

Grade:

A

 

No of pages / words:

8 / 2082

 

Was viewed:

2964 times

 

Rating of current essay:

 
Essay content:

The i2 system worked on the principle of using the data from the previous sales figures and predicting the productions numbers for the future. The i2 system failed and resulted in duplication and missing orders. The consequence was a loss of around $100million and drop in the stock prices by 20 percent...
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This case study analyses various factors which resulted in this situation and highlights how Nike dealt with the problem and moved ahead with its plan to implement supply chain project 1. What characteristics about Nike contributed to their troubles with i2 becoming nothing more than a speed bump? Nike introduced the i2 demand planning engine so as to help Nike with its supply chain and to reduce the lead time for the manufacturing of sneakers from nine months down to six...
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