Advertising

Essay specific features

 

Issue:

Miscellaneous

 

Written by:

Ernestine R

 

Date added:

December 8, 2011

 

Level:

University

 

Grade:

A

 

No of pages / words:

7 / 1700

 

Was viewed:

7683 times

 

Rating of current essay:

 
Essay content:

The way that the advertisers describe the model will also get your attention; they might say that she is not really beautiful until she puts on the makeup, or something along those lines. Advertising is an effective method of public relations communication for several reasons. It is economical, making it possible to carry out a public relations message to a large number of readers at a relatively low cost per reader...
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It is economical, making it possible to carry out a public relations message to a large number of readers at a relatively low cost per reader. It can be highly selective and concentrated on a particular segment of the public such as stockholders, suppliers, or opinion leaders. Intensive community coverage may be secured through the use of local newspapers, radio, or television advertising...
displayed 300 characters

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