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Essay

Advertising Vs Publicity

Essay specific features

 

Issue:

Miscellaneous

 

Written by:

David D

 

Date added:

September 25, 2012

 

Level:

University

 

Grade:

A

 

No of pages / words:

3 / 591

 

Was viewed:

9074 times

 

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Essay content:

An organization like the one I work for has a budget of ten million for the year. Even though that sounds like a lot of money in today’s market it does not buy as much as one may think. Wall Street Journal Ads, TV, CNN, CNBC, FOX NEWS are very high priced. Publicity is the smart way to promote a business or product...
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Using both Advertising and Publicity are very effective methods to promote and create positive awareness of a business. As stated above, there is a clear difference between Advertising and Publicity. Advertising is something you get by paying for it (radio, TV, newspaper, banner advertising, etc). Publicity however, is something you hope you'll get...
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General issues of this essay:
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