Children and the Media/Advertising

Essay specific features

 

Issue:

Miscellaneous

 

Written by:

Maria D

 

Date added:

April 29, 2015

 

Level:

University

 

Grade:

C

 

No of pages / words:

3 / 579

 

Was viewed:

8251 times

 

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Essay content:

There are many studies about how to make effective ads but not a single study addressing ads' impact on children. Research shows that children under the age of eight are unable to critically comprehend televised advertising messages and are prone to accept advertiser messages as truthful, accurate and unbiased...
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Research shows that children under the age of eight are unable to critically comprehend televised advertising messages and are prone to accept advertiser messages as truthful, accurate and unbiased. This can lead to unhealthy eating habits as evidenced by today's youth obesity epidemic. The most common products marketed to children are sugared cereals, candies, sweets, sodas and snack foods...
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