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Essay

Coldstone Creamery Culture

Essay specific features

 

Issue:

Miscellaneous

 

Written by:

James M

 

Date added:

November 21, 2016

 

Level:

 

Grade:

B

 

No of pages / words:

5 / 1207

 

Was viewed:

5650 times

 

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Essay content:

Cold Stone Creamery is looking for a higher-class audience when trying to attract new customers by modeling itself after another retailer that tries to cater to a higher class of customers, Starbucks. While originally the stores had a “red and white tiled, slightly collegiate look, [however] the company has re-designed everything from the floor to the color of the ceiling...
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Cold Stone Creamery is looking for a higher-class audience when trying to attract new customers by modeling itself after another retailer that tries to cater to a higher class of customers, Starbucks. While originally the stores had a “red and white tiled, slightly collegiate look, [however] the company has re-designed everything from the floor to the color of the ceiling...
displayed 300 characters

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