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Essay

CyGy Garments

Essay specific features

 

Issue:

Miscellaneous

 

Written by:

Mary P

 

Date added:

December 14, 2014

 

Level:

University

 

Grade:

A

 

No of pages / words:

7 / 1796

 

Was viewed:

3952 times

 

Rating of current essay:

 
Essay content:

This leads us to the general problem of the group, "How can CyGy Garments cope with the competition in the current trend of Philippine garment industry?" We will provide answers to questions that are rather specific to address our main considerations in the case, namely, the direct customers, final buyers and the competitors...
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These questions; "Is it still advantageous for CyGy to maintain its loyalty to SM or resort to supplying other direct customers (i.e. specialty boutiques)?" "Is it necessary for CyGy to expand product line to maintain market share or is expanding its market a better proposition?" "Is it crucial for CyGy to take part in the price wars of the industry? What alternatives may be considered?" guide the group in conceptualizing the most appropriate marketing strategy CyGy Garments need to undertake in the short run...
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General issues of this essay:
Competitive Strategy CyGy Garments Different types of Entry Modes explained for Japanese Garment Market using case study of a imaginary Australian garments company Indian Insurance Industry: An Industry Competitive Analysis Industry Analysis and Competitive Strategy MARKS & SPENCER CASE:OPERATIONAL STRATEGY AND LOCATION) McDonald's Operational Strategy Outsourcing: Staying Competitive in the Global Market THE GARMENT INDUSTRY OF BANGLADESH Warehouse operational challenges in Shanghai’s retail industry CyGy Garments competitive strategy Gaining competitive advantage through outsourcing Health & Safety Issues In Garments Industry Of Bangladesh The Bangladesh Garment Industry: Challenges of the 21st century
 

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