day spa marketing plan

Essay specific features

 

Issue:

Miscellaneous

 

Written by:

Malcolm C

 

Date added:

December 16, 2014

 

Level:

University

 

Grade:

A

 

No of pages / words:

5 / 1350

 

Was viewed:

5460 times

 

Rating of current essay:

 
Essay content:

generally parallels that of the population distributions with the largest region being the North East. According to the ISPA (The International SPA Association) in 2003 there were approximately 136 million spa visits made in the U.S. Sixty percent (60%) of these visits were to day spas while 27% were to resort and hotel spas and the remaining 13% were spread across the four other types of spas...
displayed 300 characters

Custom written essay

All essays are written from scratch by professional writers according to your instructions and delivered to your email on time. Prices start from $10.99/page

Order custom paper

Full essays database

You get access to all the essays and can view as many of them as you like for as little as $28.95/month

Buy database access

Order custom writing paper now!

  • Your research paper is written
    by certified writers
  • Your requirements and targets are
    always met
  • You are able to control the progress
    of your writing assignment
  • You get a chance to become an
    excellent student!

Get a price guote

 
 

The U.S. spa industry generated an estimated $11.2 billion in revenues in that same year. Fifty two percent (52%) of a spa?¦s revenue is gained from its treatment rooms. Despite being the largest segment, day spas, accounts only for just under half of that revenue at 49% The Kline Group research suggested a strong growth (2003-04) in the spa market close to 11% from driving forces such as: ?I High levels of media attention ?I Increased number of product brands ?I Greater consumer awareness of market products/benefits ?I Lower price points relative to surgical and non-surgical procedures ?I Anti-aging trend continues Between 2002 and 2004 studies from the ISPA concurred with an annual growth rate of 12%...
displayed 300 characters

General issues of this essay:

Related essays:

x
Services