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Essay

Ferrari Channel Proposal

Essay specific features

 

Issue:

Miscellaneous

 

Written by:

Ollie H

 

Date added:

December 26, 2013

 

Level:

University

 

Grade:

A

 

No of pages / words:

4 / 932

 

Was viewed:

685 times

 

Rating of current essay:

 
Essay content:

Spurred by Mr Jo de Raco (JDR), one of its key advisers in the media fields, FERRARI has got convinced that keeping a tight control over the communication and media content of such a powerful myth together with its ingrained worldwide acclaim is of the essence. 3. The point has now been reached where a creative and well structured concept has been forged by JDR who has proposed to FERRARI launching a dedicated multi folded media channel, an approach which has been "in principle" accepted by the latter...
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The point has now been reached where a creative and well structured concept has been forged by JDR who has proposed to FERRARI launching a dedicated multi folded media channel, an approach which has been "in principle" accepted by the latter. 4. On this occasion the key components which have effectively turned FERRARI into a legend alive and strong, this almost since the inception, have been clearly identified...
displayed 300 characters

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