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Essay

GM case study

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Issue:

Miscellaneous

 

Written by:

Jeanette M

 

Date added:

November 17, 2012

 

Level:

University

 

Grade:

A

 

No of pages / words:

4 / 851

 

Was viewed:

7412 times

 

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Essay content:

Longevity should also be considered. Alliances taken on only for short term benefits could ending up costing GM more than they gained in lost information, technology or competitive supremacy over an allied firm. Firms should be evaluated only on the long-term benefits of the partnership. Long-term partnerships are the only true beneficial alliances on this case...
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Long-term partnerships are the only true beneficial alliances on this case. The reason for the other firms desire and reason to partner with GM should also be analyzed to ensure that neither firm's corporate goals are of conflicting nature. Mutually beneficial alliances are much more successful in the long term and can lead to long lasting, highly profitable and beneficial arrangements...
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