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Harrison-Keys
Essay specific features
Written by:
Deborah K
Date added:
August 12, 2014
Level:
University
Grade:
A
No of pages / words:
5 / 1151
Was viewed:
8945 times
Rating of current essay:
Essay content:
As competition from low-cost retailers eats into profits, publishing companies are finding success -- or even survival -- a challenge. In an effort to revitalize the company, the Harrison-Keyes has started an e-publishing initiative to capture market and increase profits. This paper will scan the internal and external environment to identify potential challenges and opportunities with this initiative, will identify all key stakeholder perspectives and any ethical dilemmas...
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This paper will identify the gap between the current state and the desired end state. This paper will develop a set of goals that will define the desired future state.
Situation Analysis
Issue and Opportunity Identification
Table 1 provides list of issues and opportunities identified during analysis of the current situation for Harrison-keys e-publishing initiative...
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