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Essay

How Sex Sells

Essay specific features

 

Issue:

Miscellaneous

 

Written by:

Willie M

 

Date added:

July 14, 2015

 

Level:

University

 

Grade:

A

 

No of pages / words:

3 / 714

 

Was viewed:

5842 times

 

Rating of current essay:

 
Essay content:

The models are standing half-naked around a pole. The ad describes the stereo by labeling parts of the body on the models. The advertisers label the outputs on the stereo as breasts of two women. There is no real correlation between breasts and a stereo, but the ad is using the sex sells approach to get the consumers attention...
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By catching the consumers attention, the use of sex tries to make the product sell big. The sex sells approach used in advertisement makes consumers think the product in the ad is a product worth having. In a boots ad for Wolverine, the advertisers are telling consumers women wanted men wearing boxer shorts, but now the advertisers want consumers to think women want men wearing Wolverine boots...
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