Hybrid Cars

Essay specific features

 

Issue:

Miscellaneous

 

Written by:

Gladys P

 

Date added:

July 15, 2017

 

Level:

University

 

Grade:

C

 

No of pages / words:

2 / 459

 

Was viewed:

5750 times

 

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Essay content:

Major macro environmental factors A. Demographic ? Study of human population in terms of size, density, location, age, gender, race, occupation and other statistics. The U.S. worships scientific and technological advances and wants the latest gizmos. B. Economic ? Automakers have asked for tax incentives to stimulate purchase of clean-fuel and high mileage autos...
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The economic environment consists of factors that affect consumer purchasing power and spending patterns. C. Natural ? It involves natural resources that are needed as inputs by marketers or that are affected by marketing activities. Toyota sent out green seed cards shaped like Toyota's logo to prospective buyers...
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