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Leadership Research Paper

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Miscellaneous

 

Written by:

Ruth T

 

Date added:

April 8, 2016

 

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University

 

Grade:

B

 

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4 / 865

 

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She is also moving CBS into the wireless arena demonstrating relationship building and influence with key partners by securing agreements with Amp'd mobile and Verizon wireless V-Cast as well as developing the company's broadband channel innertube as demonstrated in the XtendSport simulation (CBS, 2006)...
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CNN has created a subscription service called Pipeline bringing their cable TV products into the broadband and wireless arenas. This strategy has the added bonus of reaching new and younger demographics hopefully winning over a new generation of viewers (AP, 2006). According to Tellem this vision gives CBS the creativity to experiment with various business models and see which ones consumers gravitate towards (AP, 2006)...
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General issues of this essay:
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