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Market Research

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Issue:

Miscellaneous

 

Written by:

Bonita P

 

Date added:

September 13, 2014

 

Level:

University

 

Grade:

A

 

No of pages / words:

2 / 558

 

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9928 times

 

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Essay content:

A market researcher must then decide what information might help answer the question brought forward. The market researcher then decider how best to collect this information. There are two ways of doing this, desk research and field research. The information is then collected and analysed. Finally, the business has to make a decision about what to do in the light of the information formed...
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There are two ways of doing this, desk research and field research. The information is then collected and analysed. Finally, the business has to make a decision about what to do in the light of the information formed. Desk research involves the use of secondary Data. This is information which is already available, both within and outside the business...
displayed 300 characters

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