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Market Research
Essay specific features
Written by:
Daryl W
Date added:
February 1, 2016
Level:
Grade:
A
No of pages / words:
2 / 520
Was viewed:
6767 times
Rating of current essay:
Essay content:
Primary market research involves testing such as focus groups, surveys, field tests, interviews or observation, conducted or tailored specifically to that product.
A list of questions that can be answered through market research:
What is happening in the market? What are the trends? Who are the competitors?
How do consumers talk about the products in the market?
Which needs are important? Are the needs being met by current products?
[edit] Market research for business planning
Market research is for discovering what people want, need, or believe...
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It can also involve discovering how they act. Once that research is complete it can be used to determine how to market your specific product.
For starting up a business there are a few things that are important:
Market information
Market information is making known the prices of the different commodities in the market, the supply and the demand...
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