marketing business communication

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Issue:

Miscellaneous

 

Written by:

Ernest M

 

Date added:

November 15, 2016

 

Level:

University

 

Grade:

A

 

No of pages / words:

4 / 933

 

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7738 times

 

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(Rosenblatt, Cheatham & Watt 1992) Today, the organization is growing more complex and the business is growing larger, because of this, the communication is necessary for passing information between people working in the same organization, it provides the critical link between core functions. As Robert Kent, former dean of Harvard Business School has said, ?°In business, communication is everything...
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(Rosenblatt, Cheatham & Watt 1992) In addition, by shaping the attitudes and perceptions of employee, communication serves to convert external communication from the work environment into internal thoughts and feelings that, in turn control employee??s behaviors. (Andrews & Baird 1995) Without communication, there would be no organization...
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