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Marketing communication
Essay specific features
Written by:
Tracey S
Date added:
October 9, 2011
Level:
University
Grade:
A
No of pages / words:
2 / 393
Was viewed:
2100 times
Rating of current essay:
Essay content:
Decoding is the process of interpreting messages. As you read and make sense of the words in this paragraph, you are participating in the communication process. You are decoding a message that has been encoded into written form and transmitted through this assignment.
Source?? Encoding?? Message Channel?? Decoding ??Receiver
Noise
Feedback
Communication effectiveness depends on proper encoding and decoding...
displayed 300 characters
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When a message is encoded in a way that it cannot be accurately decoded, message transfer will be corrupted. A message encoded in a certain language will not be properly decoded by a receiver who is unfamiliar with that language. Decoding errors occur when receivers incorrectly interpret transmitted messages...
displayed 300 characters
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