MARKETING – KUDLER FINE FOODS

Essay specific features

 

Issue:

Miscellaneous

 

Written by:

Sharon K

 

Date added:

November 30, 2013

 

Level:

University

 

Grade:

B

 

No of pages / words:

7 / 1944

 

Was viewed:

2305 times

 

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Essay content:

The company currently has two market researches that don’t give enough information needed to help consider opening a catering business. The four P’s consists of product, price, place and promotions. These four controlling factors are tools that Kudler can use to market and take action for high-margin items and services...
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The company has problems with their information technology, “which involves a computer and a communication system to satisfy an organization’s needs for data storage, processing and access. Current information about products, competitors, and customers is almost always accessed and analyzed by computer...
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