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Essay

Marketing Tools

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Issue:

Miscellaneous

 

Written by:

Victor P

 

Date added:

December 5, 2014

 

Level:

University

 

Grade:

A

 

No of pages / words:

4 / 956

 

Was viewed:

5493 times

 

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Essay content:

The use of banners, shopping cart simplification and continuous adaptation to consumer desires for particular products or services are all significant web page marketing tools that a successful organization also considers when developing and maintaining their web site. This paper will discuss the use of marketing tools for Wal-Mart, Target, and Kmart, and will evaluate the customer service of all sites...
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Within seconds of visiting the site, the consumer can determine that Wal-Mart's standard shipping deadline is approaching quickly, Hanukkah has begun, there are new specials in effect for the week preceding Christmas Day, and digital cameras start below $100. This is a convenient marketing ploy aimed toward consumers that glance quickly at a site before deciding whether or not they want to stay and shop...
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General issues of this essay:
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