Marsh

Essay specific features

 

Issue:

Miscellaneous

 

Written by:

Susan H

 

Date added:

February 27, 2014

 

Level:

University

 

Grade:

B

 

No of pages / words:

2 / 485

 

Was viewed:

9432 times

 

Rating of current essay:

 
Essay content:

Such a study encompassed a wide variety of factors pertinent to crucial marketing decisions. Since its inception in Muncie, Indiana in 1931, Marsh supermarkets have continued to evolve to meet the growing demands of the times. This study gave us a broad understanding of various behavior patterns of customers in a multitude of scenarios...
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This study gave us a broad understanding of various behavior patterns of customers in a multitude of scenarios. From the first "mom and pop" kind of grocery store to today's "supercenter" format, the Marsh study provided different marketing perspectives that served the needs and wants of its various customer types...
displayed 300 characters

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