Media On Youth

Essay specific features

 

Issue:

Miscellaneous

 

Written by:

Luther T

 

Date added:

May 13, 2013

 

Level:

University

 

Grade:

A

 

No of pages / words:

2 / 302

 

Was viewed:

8041 times

 

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Essay content:

Meanwhile they continue to spend millions on special effects and marketing geared to increase appeal to youth markets. While corporations spend millions on market research and advertising to create products and campaigns targeted at a youth demographic, they still deny their ability to influence youth...
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If this were true to fact, would NIKE continue spending millions every year on product development, marketing and advertising? Would McDonalds still be using cartoon like characters to sell hamburgers? Would music labels be increasing the level of violence and sexual content in the music geared towards the youth audience? Would liquor companies be using youth oriented activities in their advertising? Of course it works on influencing youth and its ideals advertising would not be a multi-billion dollar a year business...
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