Mergers

Essay specific features

 

Issue:

Miscellaneous

 

Written by:

Mason S

 

Date added:

September 2, 2015

 

Level:

College

 

Grade:

A

 

No of pages / words:

1 / 187

 

Was viewed:

1492 times

 

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Essay content:

He promised Delta employees that if there was a merger with Northwest, they would maintain their seniority, the airline's route network would be strengthened, and "most importantly" they would have greater job security. Absent was any mention of shareholder value. Delta's plan rests on combining two complementary networks of routes...
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Absent was any mention of shareholder value. Delta's plan rests on combining two complementary networks of routes. That makes sense in theory: Northwest has a large Asian network, and Delta has a large European and Latin American one. So why not combine the two while better utilizing the company's airplanes? Use Northwest's large Boeing 747s through high-traffic Atlanta instead of Minneapolis...
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