mr.

Essay specific features

 

Issue:

Miscellaneous

 

Written by:

Christine N

 

Date added:

January 30, 2014

 

Level:

University

 

Grade:

A

 

No of pages / words:

2 / 308

 

Was viewed:

2782 times

 

Rating of current essay:

 
Essay content:

A number of initiatives will be taken to enhance customer education, while brand awareness in the region will be increased through extensive media campaign and distinctive outlets.” The Swatch Group has plans to increase its brand presence in Dubai through opening of new branded outlets in some of the prestigious retail developments and large format outlets being developed in the city...
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“Dubai is a well developed international market for our brands. People here are aware of our brands. The Group has 18 brands in watches which covers all segments from the basic to ultra-luxury life-style brands,” she said. The Swatch group is the largest manufacturer of finished watches and it represents 25 per cent of the watch production sales in the world...
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