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Essay specific features

 

Issue:

Miscellaneous

 

Written by:

Daryl S

 

Date added:

April 27, 2016

 

Level:

University

 

Grade:

A

 

No of pages / words:

2 / 429

 

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3562 times

 

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Essay content:

The 5C analysis is an environmental scan on five key areas especially applicable to marketing decisions. It covers the internal, the micro-environmental, and the macro-environmental situation. The 5 C analysis is an extension of the 3 C analysis (company, customers, and competitors), to which some marketers added the 4th C of collaborators...
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The further addition of a macro-environmental analysis (climate) results in a 5 C analysis, some aspects of which are outlined below. Company * Product line * Image in the market * Technology and experience * Culture * Goals Collaborators * Distributors * Suppliers * Alliances Customers * Market size and growth * Market segments * Benefits that consumer is seeking, tangible and intangible...
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General issues of this essay:
The Impact Of Global Warming On Tourism On Socio-Cultural Environment “Internal and External Environment and Environment Scanning” A critical review of the ways in which marketing thought is evolving in response to current trends in the services marketing environment. Climate Change: The potential Impact on the IT Industry in South Africa Differences in Ethical, Legal, Regulatory Issues in B2B vs. B2C Environment Environment and market of Dante International eMAG environment factors GLOBAL & TECHNOLOGICAL ENVIRONMENT TRENDS: WAL-MART impact of external environment on business Market Environment This essay outlines and evaluates the main weaknesses when understanding the business environment Macro-Environment How to Increase the Helping Rate? - A Study on Building up a Help-encouraging Social Environment How Does the Water Temperature of the Frog's Environment Affect Its Physiological Factors? Social Economic and environment impact on tourism
 

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