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Polyphonic HMI: Mixing Math and Music

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Written by:

Thomas G


Date added:

October 30, 2013








No of pages / words:

9 / 2264


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Music characteristics can be analyzed by math such as melody, tempo, pitch, rhythm, etc. because hit songs have common mathematical properties. Polyphonic’s Hit Song Science could be valuable for three target markets: record labels, producers, and unsigned artists. There are benefits to marketing HSS to all three markets...
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There are benefits to marketing HSS to all three markets. Once a decision is made on the target market, a suitable marketing plan will need to be developed. RECOMMENDATION Polyphonic should target Hit Song Science to record labels. Universal’s North American market share is so dominant that other record labels including EMI, BMG, Sony, Warner, and the Independents are dwarfed in comparison...
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