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Written by:
Robert C
Date added:
July 6, 2012
Level:
University
Grade:
A
No of pages / words:
2 / 368
Was viewed:
4114 times
Rating of current essay:
Essay content:
But competition is not perfect and firms are not unsophisticated passive price takers. Rather, firms strive for a competitive advantage over their rivals. The intensity of rivalry among firms varies across industries, and strategic analysts are interested in these differences.
Economists measure rivalry by indicators of industry concentration...
displayed 300 characters
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The Concentration Ratio (CR) is one such measure. The Bureau of Census periodically reports the CR for major Standard Industrial Classifications (SIC's). The CR indicates the percent of market share held by the four largest firms (CR's for the largest 8, 25, and 50 firms in an industry also are available)...
displayed 300 characters
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