Public Relations (PR)

Essay specific features

 

Issue:

Miscellaneous

 

Written by:

Susan T

 

Date added:

April 25, 2011

 

Level:

University

 

Grade:

C

 

No of pages / words:

5 / 1380

 

Was viewed:

1647 times

 

Rating of current essay:

 
Essay content:

However, PR is a different field altogether. It involves informing and educating people and the target group about the activities of an organization. To perform this function many companies have their own PR departments, while there are some which appoint consultants or agencies specializing in the job...
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The main job of the PR is to communicate the company's point of view to target groups effectively. Thus, it is a powerful management function and not just confined to building relations. ? HOW PR IS IMPORTANT? With the expansion of the businesses, the importance of PR has grown and people have realized that advertising must be supplemented with an effective PR...
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