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Essay

The Games Advertisers Play Ad critique

Essay specific features

 

Issue:

Miscellaneous

 

Written by:

Randy C

 

Date added:

January 14, 2015

 

Level:

 

Grade:

B

 

No of pages / words:

3 / 660

 

Was viewed:

7502 times

 

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Essay content:

This particular ad targets young women who want to lose fat and benefit from a better appearance. With a little help from testimonials and puffery, Nutrex research can appeal to someone who is overweight or not happy with their current physical appearance. The use of pictures and testimonial statements made by people who claim to have used this product is the first feature that is seen by the consumer, since there are pictures of three women in the ad...
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The ad shows four pictures of two women demonstrate how their body changed after using the product. The ad claims that one woman use the product for sixty days and the other woman for twelve weeks. The predicament with this claim is that it is nearly impossible to know if that timetable is accurate. Another picture, which is bigger than the picture of the product being advertise, shows a woman who is in a very good shape lying down on a towel at the beach...
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