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Essay

The Impacts of September 11, 2001 on the Aviation Industry's Marketing Mix

Essay specific features

 

Issue:

Miscellaneous

 

Written by:

Colin W

 

Date added:

January 3, 2016

 

Level:

University

 

Grade:

A

 

No of pages / words:

8 / 2100

 

Was viewed:

8855 times

 

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Essay content:

They also had to change their promotion tactics to ease the customer's "fear factor". Lastly they had to alter the means of delivering their product to the consumer due to enhance security measures (place). September 11, 2001 will always be considered a turning point in the history of America. The events of 11 September 2001 were unlike any other shock experienced in the history of civil aviation...
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The events of 11 September 2001 were unlike any other shock experienced in the history of civil aviation. They have had a unique, unprecedented, devastating and immediate impact on all segments of the air transport industry in its broadest sense: airlines, airports, air navigation service providers, ground-handling and cleaning companies, air transport equipment manufacturers and a multitude of other suppliers...
displayed 300 characters

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